Sleep Number Corporation (SNBR)

In the past six months, Sleep Number Corp.'s stock has been impacted by several events, including the release of its Q3 2025 earnings, which missed estimates. The company also announced that it had successfully amended and extended its bank agreement through 2027. The stock experienced price increases in late 2025, and analyst ratings saw some adjustments in January 2026.

Sleep Number's demand has been shrinking over the last two years, with same-store sales experiencing declines. The company is attempting to address this by simplifying its product line, optimizing its store footprint, and accelerating cost savings.

Sleep Number Corporation is a sleep wellness technology company that designs, manufactures, markets, distributes, retails, and services advanced sleep solutions in the United States. The company's major products include smart beds, adjustable bases, pillows, sheets, and other bedding products. Their smart beds feature individualized firmness levels and integrate biometric sleep-tracking technology to provide personalized health insights.

Sleep Number Corporation primarily operates in the United States, where it maintains over 600 direct-to-consumer retail stores nationwide. The company also utilizes online, phone, and chat channels for sales. Additionally, Sleep Number has a limited number of international distributors in Canada and Puerto Rico. The company's headquarters are located in Minneapolis, Minnesota.

In the past year, Sleep Number has maintained a strong brand reputation, receiving top industry recognitions. Sleep Number is also the Official Sleep + Wellness Partner of the NFL. Travis Kelce has joined Sleep Number as a strategic partner and investor.

The ownership structure of Sleep Number Corp. is distributed among institutional, insider, and public/individual investors. Major institutional shareholders include Stadium Capital Management Llc, BlackRock, Inc., and Vanguard Group Inc.