Procter & Gamble Company (PG)

Over the past six months, Procter & Gamble Co. (PG) stock has experienced a decline. As of October 3, 2025, the share price was $152.27, down from $168.88 on October 4, 2024, representing a decrease of 9.84% over that period. More recently, in the past month, the stock decreased by 4.93%. Year-to-date, the stock has seen a return of -9.22%. Analysts have noted that P&G's stock price might be vulnerable to trading decisions by institutional investors due to their large stake. Despite robust fundamentals and a consensus "Moderate Buy" rating from analysts, some suggest the stock is currently overvalued, recommending waiting for a pullback below $150. The company reported quarterly earnings of $1.48 EPS for the quarter ending July 29th, 2025, beating the consensus estimate of $1.42. Revenue for the quarter was $20.89 billion, exceeding analyst estimates of $20.79 billion.

While P&G's products are generally considered consumer staples, there can be some seasonality in its stock performance. Historically, P&G's share price has shown a tendency to gain between August 10 and September 19. Other analyses suggest that a trading strategy built on monthly seasonality has shown periods of potential strength. The demand for cleaning products, which saw a tailwind from COVID-driven demand, is expected to dissipate, potentially impacting organic sales growth in segments like Feminine & Family Care. Conversely, the economic reopening of China is expected to provide a lift to overall sales.

Procter & Gamble Co. (P&G) is an American multinational consumer goods corporation that operates within the consumer goods, household products, and fast-moving consumer goods (FMCG) sectors. P&G manufactures and markets branded consumer packaged goods, serving nearly five billion people globally. Its product portfolio is organized into five main divisions: Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care. Major brands include Head & Shoulders, Gillette, Crest, Ariel, and Pampers. Many of P&G's brands are global leaders in their categories.

P&G has a significant global presence, with its products available in approximately 180 countries and territories across North America, Latin America, Europe, the Middle East, Africa, Asia, Australia, and New Zealand. The company's manufacturing operations are based in numerous countries, including the United States, Canada, Mexico, the Philippines, Hungary, Argentina, Vietnam, Indonesia, Romania, the United Kingdom, France, Ukraine, Spain, Germany, Poland, the Czech Republic, Russia, Saudi Arabia, the United Arab Emirates, Australia, New Zealand, and Brazil. P&G operates in two primary geographic regions for reporting: the United States and International markets. In fiscal year 2025, the Non-US region accounted for 50.65% of its total revenue, while the United States represented 49.35%.

P&G maintains a strong brand reputation by delivering a superior consumer experience through its products, packaging, brand communications, retail execution, and customer and consumer value. The company focuses on identifying consumer needs and solving problems. P&G hosts annual "Best of Brand Awards" and "Brand Mastery Society Induction" ceremonies to recognize leaders and brands that achieve outstanding growth and deliver superior brand experiences. In 2024, Native received the Robert V. Goldstein Best of Brand Award for its sustained growth. P&G also emphasizes innovation, showcasing new tech-equipped products at events like CES, addressing factors such as urbanization, an aging populace, resource scarcity, and digital evolution.

The ownership structure of Procter & Gamble (PG) stock is primarily held by institutional investors, individual investors (general public), and insiders. Institutional investors hold a significant portion, with approximately 69% of the company's shares. Some sources indicate institutional ownership around 55.74% or 34.93%, with retail investors holding about 44.20%. Major institutional owners include Vanguard Group Inc., BlackRock, Inc., State Street Corp, Geode Capital Management, Llc, Morgan Stanley, Norges Bank, Bank Of America Corp /de/, and Fidelity 500 Index Fund. Individual insider ownership is less than 1% of the company, with Jon R. Moeller, the current Chairman, President, and CEO, being the largest individual shareholder.