Stock events for Procter & Gamble Co. (PG)
Over the past six months, Procter & Gamble's stock (PG) has experienced some fluctuations. As of October 27, 2025, the stock price was $151.25, down 0.82% from the previous day. Over the last 30 days, PG was up 0.05%, but it has decreased by 10.10% over the past 12 months. The 52-week high for PG stock was $180.43, and the 52-week low was $146.97. Key events impacting the stock include strong fiscal Q1 2026 results, with net sales of $22.4 billion and earnings of $4.8 billion, and diluted EPS at $1.95, surpassing analyst estimates. P&G declared a quarterly dividend at its October 2025 Board of Directors Meeting. The company is undergoing a restructuring program that includes reducing up to 7,000 non-manufacturing roles by the end of fiscal 2027. For fiscal year 2026, P&G anticipates a $100 million after-tax commodity cost headwind and a $300 million after-tax foreign exchange tailwind.
Demand Seasonality affecting Procter & Gamble Co.’s stock price
As a consumer goods company, demand for many of Procter & Gamble's products tends to be relatively stable even during economic downturns. There can be some seasonality in demand for specific product categories, such as a "down tick" in stock performance during P&G's Q1 fiscal year. Fabric Care and Baby Care have faced challenges, while Beauty and Grooming have shown strong performance. P&G has observed some consumers shifting towards store-branded alternatives, which has impacted product volume in certain segments, but the company is countering this with pricing and mix effects. There is also a trend of consumers moving to larger pack sizes when shopping in club stores and online.
Overview of Procter & Gamble Co.’s business
Procter & Gamble Co. (P&G) is an American multinational consumer goods corporation operating in the fast-moving consumer goods (FMCG) sector, specifically the household products industry. Founded in 1837 and headquartered in Cincinnati, Ohio, the company has an extensive portfolio of trusted brands across various categories. P&G's operations are structured into five divisions: Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care.
PG’s Geographic footprint
P&G has a significant global presence, serving consumers in over 180 countries and operating manufacturing facilities in numerous nations including the United States, Canada, Mexico, the Philippines, Hungary, Argentina, Vietnam, Indonesia, and Romania. The company generates 48% of its sales in the United States and 52% in other countries. In fiscal year 2025, the Non-US region accounted for 50.65% of its total revenue, while the United States represented 49.35%.
PG Corporate Image Assessment
Procter & Gamble maintains a strong brand reputation, reinforced by its consistent performance and strategic focus. The company is recognized for its powerful brand portfolio and consumer trust. In the past year, P&G has emphasized innovation and sustainability, introducing recyclable and reusable packaging for several product lines and launching eco-friendly laundry detergents. P&G's ability to outperform expectations and maintain its full-year outlook despite broader challenges has reinforced its reputation as a "rock-solid staple in tough markets."
Ownership
Procter & Gamble Co. is primarily owned by institutional investors, including The Vanguard Group, Inc. (10.05% ownership), BlackRock, Inc. (7.34% ownership), State Street Global Advisors, Inc. (4.28% ownership), Geode Capital Management, LLC (2.54% ownership), Norges Bank Investment Management (1.37% ownership), Vanguard Total Stock Market Index Fund Investor Shares (3.23% ownership), and Vanguard 500 Index Fund Investor Shares (2.85% ownership).
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